SILK by Fawad Khan

As the name suggests, the brands’ designs are based solely in the purest of silks, with an endeavor to capture elegance and simplicity with its aesthetic. Indeed the very ethos of SILK rests on Fawad Khan's vision for the modern woman whom he believes deserves luxury in fashion. Speaking about SILK, Fawad Khan said: “Having acted, modeled and been a musician, I am looking forward to this new entrepreneurial venture. SILK was born when Sadaf and I decided to collaborate to make our vision, for women to dress in simple clean-cut styles in crisp fabric, a proper venture. With our brand, we have made a humble attempt to branch away from the lawn focus and instead pioneer a new focus on premium fabric promising exemplary quality in design and stitching.”

SILK by Fawad Khan’s debut collection will feature a fusion of Eastern and Western styles designed around the concepts of colour and print blocking. A bright colour palette, complementary to current international colour trends is being engaged to highlight the fabrics rich shine and softness. This debut collection also features diverse silhouettes ranging from the more sleek and simplified cuts to the more voluminous.

Sadaf Fawad Khan, the design force behind the brand says: “For our debut collection, while most designs are based simply on their colour and print appeal, we have also designed some with a more semi-formal flavour adorned with traditional and modern embellishments in celebration of the upcoming Eid festivities. We hope this collection serves as a positive teaser for our brand which we will be launching nationwide, soon”

A brand encompassing mid-range casual and semi-formal ready to wear clothing, SILK has fast become acclaimed for their simple and effective design ethos based in Eastern fusion wear, in line with the popular international design trends such as colour blocking, seen across runways and high street retail. As the name suggests, the brands’ designs are based solely in the purest of silks, printed digitally as well as through industry processes such as rotary printing with an endeavor to capture elegance with its aesthetic and superior quality in stitching. The very ethos of SILK rests on Fawad and Sadaf Khan's vision for the modern woman. With a diverse price range starting from 5500, each design in manufactured in extremely limited quantities thus retaining the exclusivity of each piece.

SILK by Fawad Khan is available for retail in Lahore at the PFDC, and in Islamabad at L'atelier. In Karachi, SILK by Fawad Khan priced between PKR 5500 – 10,000 is available at ONE by Ensemble with pieces above 10,000 – 12,000 at Ensemble, Karachi.